PROJECT
HomeTown Festival Merchandise.
Authentic merch, made for the heart of the festival.
OVERVIEW
Merchandise with a playful twist.
For HomeTown Festival, I designed a unique merchandise collection that perfectly captures the event’s circus theme. The collection features t-shirts with vibrant designs full of circus elements, bringing the festival’s magical atmosphere to life. Additionally, there were more understated designs with subtle details and a minimalist look, ensuring there was a perfect choice for every festivalgoer.


CHALLENGE
Finding balance in design.
The challenge was to translate the energetic and imaginative ambiance of the circus theme into striking designs while keeping the diversity of the audience in mind. The artwork needed to be vibrant and playful while also offering a more understated style that subtly captured the festival's magic.


RESULT
A vibrant festival experience.
The result is a versatile collection that captures both the lively energy and the more intimate moments of HomeTown Festival. From bold, colorful eye-catchers to subtle designs, the merchandise allows festivalgoers to express their connection to the event in their own way and cherish the experience long after it ends.